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Senior Art Director
Plano, TX
Mar 2018 - Present (6 years 8 months)
Senior Art Director for an advertising agency, developing packagingand promotional materials for major retail brands. Clients include: DrPepper, Mott’s, 7UP, Snapple, A&W, Sunkist, Canada Dry,Schweppes, CORE, Clamato, Big Red, and Squirt.
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Managing Partner
Flower Mound, TX
Oct 2008 - Apr 2019 (10 years 6 months)
Managing Partner of a graphic arts studio specializing in creative development, branding and execution, photography, retouching, and premedia production, with 5 employees reporting directly Clients include: Walmart, Sam's Club, Mary Kay, 7-Eleven, SiriusXM, PepsiCo, AT&T, Dickies Apparel, Interstate Battery, Borden Dairy, Jet.com, Helzberg Diamonds * Developed new business, increasing billings by 450% within my first three years * Average annual revenues of $1.2 million from a team of six employees * Expanded our client base, adding 25x new client leads over ten years * Expanded the capabilities of our studio to include web content development, packaging production and direct mail development
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Director of Premedia Operations
Platinum Imaging /Brown+Partners
Dallas, TX
Aug 2001 - Apr 2009 (7 years 8 months)
an award-winning advertising agency with 25 employees and 4 departments reporting directly Clients include: Zales Jewelers, James Avery Craftsmen, Gordon's Jewelers, GSD&M, Temerlin McClain, Uniden, Mary Kay, AT&T, JCPenney * Led a core management team establishing premedia services within an ad agency * Saved $5 million per year in outside costs * Developed a profit center averaging $750,000 per year in additional outside business
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Contract Project Manager
Intelinet Systems
Dallas, TX
Mar 2008 - Oct 2008 (7 months)
a .NET development team creating a Variable Print Solution for MetLife. Led daily team scrums and weekly client meetings, established and documented standards for creative vendors, led QA oversight for all user testing * Leveraged print industry expertise and management skills to meet the wave 1 goal on-schedule and on-budget * Produced 30,000 unique VDP imprints within the six-month goal window, facilitating successful development waves 2 and 3 after departing the team
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Director of Commercial Operations
Vertis
Irving, TX
Aug 1998 - Aug 2001 (3 years)
a premedia service provider with 30-50 employees and 6 departments reporting directly Clients include: RJ Reynolds, Dell, Mary Kay, Bank Of America, AT&T, John Deere, PepsiCo, Neiman Marcus, US Weekly, TVGuide * Designed and implemented workflow solutions to acommodate $1.4 million in new business from an existing client during a four month period * Developed a testing team to advise on the procurement of equipment for 25 facilities nationally, influencing purchasing decisions between $7-10 million * Established a pilot program of user groups and electronic knowledge bases to share best practices and SOP manuals between key users at all facilities
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Studio Artist and Designer
TLP (Tracy Locke Partnership)
Dallas, TX
Jan 1997 - Aug 1998 (1 year 7 months)
Studio Artist and Designer for a nationally recognized advertising agency Clients include: Pizza Hut, PepsiCo, FedEx * Eliminated all overdue project schedules within my first three weeks * Reduced turn times for new project production by 30% * Introduced process eiciencies, reduced error, increased productivity across the entire studio