Trend Analyst, Design Researcher and Strategist, experienced in researching social and cultural movements and emerging category trends, synthesizing broad-level research to create design and strategy solutions, uncovering future-forward consumer insights and behaviors, forecasting seasonal aesthetic trends and translating them into design pathways. Deep Asian culture insights and ability to incorporate them into product design and business development. As a self-motivated, collaborative, creative person, has a strong passion for bringing excellent design to people’s lives. Consistently delivers on time, best-in-class work.
• Trend Forecasting and Analysis
• Design Research and Strategy
• Consumer Behaviors and Insights
• Aesthetic (Color, Material and Finish) Forecasting and Strategy
• Food, Beverage and Beauty Category Insights
• Asian Culture and Consumer Insights
• Primary and Secondary Research
• Design Thinking
• Branding