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BA Graphic Design & Advertising
Alejandro Leal
Monterrey, Mexico
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About
15+ years experience. Branding, communications, advertising and photography projects. Fully bilingual: English/Spanish.
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Education
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BA Graphic Design and AdvertisingCEDIM1989 - 1993The graphic design bachelor´s degree includes practice, theory, and inquiry, encouraging innovation, critical thinking, visual literacy and conceptual problem solving. Learned to influence marketing strategies and raise awareness, while having a strong command on typography, aesthetics, layout and imagery consistent with the brand principles always considering the end market.
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High School High SchoolAmerican School Foundation of Monterrey ASFM1986 - 1988Fully bilingual curriculum
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Experience
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Design outsourcing servicesidboxMonterrey, MexicoSep 2003 - Present (21 years 3 months)Graphics services including: branding, brand collateral, label design, packaging, advertising, photography, photo editing and promotional videos. Have worked for a diverse group of products, companies and organisations worldwide including: Coca-Cola, Procor, Embotelladoras Arca, Cia. Topo Chico, Interex, Trechas, Kalos, Publitronics, Honda Tec, Senoplast, Agroformuladora Delta, Bahía Escondida, El Sol Club de Golf, Chorizo Los Reyes, Copre, Simeprode, Camp War Eagle, Camp Ozark, Joni and Friends, Convención Regional Bautista Santiago Hickey, Iglesia Bautista El Divino Salvador and I.B. El Calvario.
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Design outsourcing servicesMonterrey, MexicoApr 2004 - Dec 2017 (13 years 8 months)Graphics services including: branding, brand collateral, label design, packaging, advertising, photography and promotional videos.
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Design outsourcing servicesRogers, AROct 2007 - Dec 2017 (10 years 2 months)Graphics services including: branding, brand collateral, advertising, communications materials, photo editing.
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Design outsourcing servicesMount Ida, ARFeb 2008 - Dec 2017 (9 years 10 months)Graphics services including: brand collateral, advertising, communications materials, photo editing.
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Communications design manageribec music schoolMonterrey, MexicoMar 2014 - Dec 2016 (2 years 9 months)Communications and design projects including branding, stationery, collateral, POP materials, photography and photo manipulation.
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Design outsourcing servicesCiudad de Allende, MexicoFeb 2016 - Oct 2016 (8 months)Graphics services including: branding, brand collateral, advertising, communications materials, photography and photo editing.
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Design outsourcing servicesSantiago, MexicoJan 2015 - Dec 2015 (11 months)Graphics services including: branding, brand collateral, advertising, communications materials, photography and photo editing.
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Design outsourcing servicesMonterrey, MexicoJan 2000 - Jun 2015 (15 years 5 months)Graphics services including: branding, brand collateral, POP materials, institutional communication, label design, packaging, advertising, photography.
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Communications design managerCalvary Baptist ChurchMonterrey, MexicoSep 2006 - Oct 2014 (8 years 1 month)Communications and design projects for local church including branding, stationery, collateral, magazines, books, photography and photo manipulation.
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Communications and design supportMonterrey, MexicoJun 2004 - Nov 2012 (8 years 5 months)Services including: branding, brand collateral, communications materials, photography and photo editing.
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Communications design managerEl Divino Salvador Baptist ChurchMonterrey, MexicoFeb 1994 - Aug 2005 (11 years 6 months)Communications and design projects for local church including branding, stationery, collateral, magazines, books, photography and photo manipulation.
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Branding and Advertising CoordinatorMonterrey, MexicoMay 1994 - Dec 1999 (5 years 7 months)Developing and coordinating projects for internal communications as well as branding, packaging, creativity & design, advertising and photography for Coca-Cola and Topo Chico products targeting both Mexican and hispanic consumers in the US.
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@DesignOutsource, member since 2008
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