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Brand Awareness - Google Nest

Everyone knows Nest, right? Well, maybe not. Barely six months before this content appeared, Nest sponsored a similar story by another writer, which generated a respectable 500 page views.

I was given a similar assignment, the result you see here. Page views? A whopping 3,735, over a 7x increase.

Maybe the right approach to the story does matter.

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Freelance, Full-time
Dennis Harrington
Senior Content Strategist and Writer -- Digital, Marketing, Advertising, Communications Ellicott City, MD