Constance Smith
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About
As an innovative Creative Services Leader, I bring 20+ years of evolving experience leading creative teams to deliver outstanding designs across a myriad of industries. I have been recognized by peers and c-level alike for the rare combination of outstanding hands-on design skills coupled with decisive leadership and team development abilities. I thrive crafting engaging, eye-catching designs to increase understanding and retention in any market by integrating multiple elements to tell a cohesive story, including graphics, imagery, text, color, layout, and audio visual. As an adept cross-functional collaborator, I work well with diverse personalities and people at all levels of an organization to achieve lofty goals and objectives.
Career highlights that speak to my strengths and goals include:
✓ Provided design services for Fortune 500 companies across numerous industry segments, including automotive (GM, Ford, Toyota), large equipment (Caterpillar), heavy truck (Volvo, Renault, Mack), healthcare (Blue Cross Blue Shield) Restaurants (Church’s Chicken), Energy (ExxonMobil), Financial (TD Bank, Fidelity Investments) and more.
✓ Directed a high-performance creative services team, providing consultation and hands-on support for proposals, presentations, marketing collateral, and other design services to deliver solutions exceeding all client expectations.
✓ Recognized as the go-to creative problem-solver while serving in both a consultancy and hands-on capacity, crafting innovative solutions proven to improve efficiency and reduce costs. -
Education
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-- Design & Management--Learning should be an on-going task, not something you just do once. I have: • Attended various Leadership and Management Courses both in person and online via Coursera and other online learning sites throughout the years. • Completed Professional Development courses, including courses on topics such as Communication, Time Management, Critical Thinking, Professional Writing and more. • Took various Continuing Education design courses offered by Adobe to learn something new myself, not necessarily to teach. • Participated in various online college design courses on my own, not for credit, but to improve my own skills.
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Experience
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Communications SpecialistsFord Motor CompanyDearborn, MIJun 2021 - Present (3 years 6 months)
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Senior Design StrategistBloomfield Hills, MIJul 2018 - Oct 2020 (2 years 3 months)♦ Transitioned to the newly formed North America Design Team to oversee creation of designs, concepts and layouts, manage workflows, and ensure adherence to rigorous quality standards.
♦ Chosen as lead designer for ExxonMobil’s global journey mapping, creating journey maps for 12 countries in B2C and 8 countries in B2B, each with unique specifications, ultimately creating hundreds of unique icons across the project.
♦ Created research reports and best practice documents in PPT, Word, Excel or PDF and developed proposals and capability presentation designs, helping clients communicate research results through data presentation.
♦ Developed customer journey and experience maps, taking vast amounts of data and distilling to engaging graphics. -
Creative Services ManagerBloomfield Hills, MIOct 1998 - Jul 2018 (19 years 9 months)♦ Typeset hardcopy communications to high level specs for global mail systems and multiple medical usability specifications.
♦ Developed clever and innovative ways for clients to disseminate information and best practices to a global audience.
♦ Known for developing innovative designs, transforming ideas into concrete examples that wowed clients.
♦ Created design elements training and eLearning, developing client specific curriculum to educate clients on products.
♦ Sourced and evaluated new software to determine the best fit for company goals.
♦ Consistently achieved top ratings from clients during management tenure.
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Awards
5 Applause Awards
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@ConstanceSmith, member since 2020
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