Constance Smith

This sales brochure was designed to be printed as individual pages, not booklet-style. It was designed directly within PowerPoint to allow the client the ability to update it themselves.

This image with it's blurred fast-pace look was chosen to showcase how the vehicle market is swiftly changing.

Two variations of the intro page provided, showing alternative usages of the client-provided photo.

The first "Who" page uses the image of the Ipsos sign in the hall to anchor the concept of who we are, and the "How" image is a nod to the many facets that the QFS program touches.

The "4-Level Trouble Identification" funnel shows the method used to take a respondent through a drill down. This was the most important feature of the survey, even more so than the actual "Survey Flow" illustrated down in the lower right. Therefore, the funnel was given the more prominent treatment.

Showcases 2 different variations of the Reporting Platform along with information content space and a list of features. The client believed they would probably need extra room for content on the End page, with the "Contact Us" box being designed to draw attention to itself as the final call to action.