Caroline Daniels

* Responsible for planning and executing events on the MaxPoint Enterprise and Shopper Marketing team. * Responsible for vendor selection and management as well as budget analysis * Conceptualize, create and activate events from start to finish including on-site management * Occasionally assist with design needs including collateral cards and textile designs for various projects

* Responsible for the initiation, development, completion and refinement of design concepts and solutions including flyers, invitations, banners, directional posters, info-graphics, and other corporate design needs * Played a critical role in the launch of an innovative corporate re-branding strategy resulting in better community brand recognition * Plan and execute multiple corporate events including ground breakings, grand openings, and system-wide leadership events while working closely with Carolinas HealthCare System's C-suite executives * Introduced and led CCM&O LiveWELL, a new healthy initiative, to a department of over 120 individuals and saw a 76% participation rate in the first year

Personal Design Brand Graphic Designer * Produced highly creative wedding invitations, prints, save the date postcards, event invitations, holiday cards and miscellaneous graphic word prints for 20+ clients resulting in 100% customer satisfaction, numerous referrals, and return clients

* Built databases to track and manage data for more accurate patient forecasting * Direct interaction with the launch of a new company-wide marketing campaign that affected over 60,000+ employees * Constructed articles and press releases for publication through company media outlets