Marketing Promotions (events, email marketing, specical projects)
Marketing Promotions (events, email marketing, specical projects) from Cara Clinton Vollmer
Marketing Promotions (events, email marketing, specical projects)

Brochures, magazine tip-ins, postcards and more for clients including Footwear News magazine, Bloomberg Businessweek, Bloomberg Markets and Women's Wear Daily.

Special project for Conde Nast/Footwear News - Book spotlighting "25 iconic sneakers" that was displayed in top sneaker stores in Boston, New York City and Los Angeles. Featured in-depth profiles of three sponsor brands plus Q&A sections with managers of each retail outlet. This was part of a contest where FN readers could go online and vote for their favorite classic kicks for a chance to win them - plus new styles.
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Direct Mail for Bloomberg Media: Promotional bookmark inserted in issue of Bloomberg Businessweek to announce new section
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Event Collateral for Bloomberg Media: Book promoting new design conference to potential advertisers, with speakers, agenda, and opportunities
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Internal Promotion for Bloomberg Businessweek: Handed out branded burgers teasing the latest issue/cover story about sustainable farming and the localvore movement
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Street team promotion for Bloomberg Businessweek: Bookmark placed in magazines handed out to travelers in Grand Central Station during Fourth of July weeken
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Agency and Client Outreach for Bloomberg Businessweek: Direct Mail sent with an issue, promoting the magazine's unique new voice and content
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Bloomberg Television Eblast: New Tech Program; Worked with the multimedia sales team, PR and programming departments to craft messaging for Bloomberg West, the only television program to focus solely on technology, innovation and the future of business.
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Branded Insert in WWD and DNR magazines and distributed at retail industry event
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Marketing postcard for the Business Marketing Association annual Conference; promoting Bloomberg's award-winning apps and driving downloads of the Bloomberg Businessweek+ app
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Advertiser Outreach for Bloomberg Markets magazine
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Agency and Client Outreach for Bloomberg Businessweek: Direct Mail sent to current and potential advertisers in the automotive space
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Promotion for Bloomberg Pursuits Magazine Launch
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Bloomberg Businessweek Eblast: Seasonal Promotion; Worked with the advertising sales staff of Bloomberg Businessweek magazine and an art director to create a promotional eblast to send to prospective and current clients. These eblasts, intended to build momentum for the brand, are ongoing and tout awards, new products and overall success.
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Editor's Choice Holiday Gift Guide - Guideposts' top editors pick their favorite books and gifts for the holiday season. E-blast to promote traffic to the ShopGuideposts.org website.

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Marketing Promotions (events, email marketing, specical projects)

Brochures, magazine tip-ins, postcards and more for clients including Footwear News magazine, Bloomberg Businessweek, Bloomberg Markets and Women's Wear Daily.

Available
Freelance, Full-time, Moonlighting
Cara Clinton Vollmer
Content Marketing Leader | Copywriter | Brand Strategist Charleston, SC