Barbara J.C. Musch

Researched, designed, and helped develop new collections, characters and format concepts. Led design teams for more than 30 seasonal and everyday collections. Developed concepts for numerous collections, developing many solo from idea to final artwork to digital sculpt review. Created over 3000 original product designs, including top-selling characters for numerous seasonal collections. Products have appeared in national publications, including Gift & Decorative Accessories, Coastal Living, Southern Living and Country Sampler, as well as in national advertisements and on the covers of retail catalogs such as Horchow and Solutions.

- Researched seasonal trends and proposed new collections, characters and format concepts.
- Managed and art directed design teams to build strong, balanced collections within tight deadlines.
- Worked both with teams and solo to develop new collections and characters to meet various product strategy objectives.
- Coordinated with product development partners domestically and abroad to assist in ongoing development and digital "sculpt reviews" of prototypes in-progress.
- Generated high volume of product designs from exploration to finished artwork, meeting brand and strategy goals. This often involved fast-track development.
- Created illustrations and digital graphics as needed for use on product or packaging.
- Created digital product and packaging mock-ups for proposal to major direct import clients.
- Trained and mentored new designers, and served as department resource for artistic, computer, research and theme-development skills.
- Created and maintained digital reference files.
- Explored and designed packaging as needed.
- Assisted in updating consumer website.