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Cog Car- RIT MetaProject 03

Project: In conjunction with Areaware, world-renowned avant-garde accessories manufacturer. Each student was
required to explore the properties of wood and its use as a
primary material in object construction. Students then
responded with inventive proposals to explore the meaning and notion of the way toys integrate into contemporary cultures and lifestyles

My Solution: By combining trendy colors, natural wood finishes and mechanical movements, the ‘Cog Car’ is both visually
interesting and interactice. As you roll the car watch as the gears spin to life!

Ashley Valenti
Industrial Designer Rochester, NY