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Creative Marketing Professional
Alexis Feezel
Houston, TX
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About
A versatile and innovative creative marketing professional with extensive experience organizing strategic campaigns and crafting compelling messages. Proven ability to enhance brand visibility, drive customer engagement, and adapt to the evolving landscape of modern marketing. Adept at leveraging data-driven strategies and integrated solutions to exceed organizational goals. Known for exceptional communication skills, strategic thinking, and the ability to stay ahead of industry trends.
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Education
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Bachelor of Arts Public RelationsUniversity of Houston2019Member of PRSSA Graduated Magna cum laude
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Experience
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Marketing CoordinatorHouston, TXSep 2023 - Present (1 year 3 months)Created & implemented comprehensive marketing strategies, increasing revenue & workforce by 30%.
Developed diverse digital content to meet SEO needs & improve search rankings.
Established & maintained strategic partnerships with local organizations to enhance brand presence.
Generated a 30% increase in social media following & 35% increase in engagement within first six months.
Designed both print & digital marketing materials with consistent brand messaging. -
Marketing Project ManagerU.S. LawShieldHouston, TXMay 2022 - Jul 2023 (1 year 2 months)Planned & managed multiple marketing campaigns at a time, setting SMART goals, KPIs, and schedules to ensure timely & effective execution.
Collaborated with a team of marketing creatives to produce high-quality assets within set deadlines.
Reduced brand variance by 75% & maintained brand standards across all assets through effective quality control methods.
Analyzed campaign performance data to identify trends & optimize marketing strategies. -
Senior CopywriterU.S. LawShieldHouston, TXNov 2019 - May 2022 (2 years 6 months)Crafted diverse types of content to drive conversions & engagement.
Increased digital conversions by 25% in first year through targeted & compelling copy.
Developed three UX/UI processes increasing customer retention by 10%. -
Marketing & Communications InternHydraliefStafford, TXOct 2018 - Mar 2019 (5 months)Grew and maintained a social media growth increase of 60% over 6 months.
Conceptualized 6 creative social media and 3 unique blog posts weekly.
Developed investor presentations, publications, and press kits to secure resources and funding totaling $200,000.
Designed and managed a Kickstarter crowdfunding campaign for new brand launch totaling $100,000.
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@AlexisFeezel, member since 2021