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Concept Design, Illustration and 3D libraries For Toys and Entertainment
Adam Fairless Design & Realization
San Diego, CA
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About
Owner of Creative Design Consultancy specializing in Entertainment, Toy and Automotive design for Clients such as Warner Bros, DC, Spin Master, Fisher Price, WowWee Toys, TOKK, et al. Drawing on nearly 25 years of hands on and Board room knowledge to bring new and innovative designs to suit clients needs and budgets. Having lived and worked in Hong Kong, US and Europe I bring a wide and diverse style to your brand. My team of designers and sculptors deliver work to the very highest industry standards for concept, illustration, packaging and 3D sculpts and libraries. Recent highlights include digital sculpts of multiple characters for James Gunn's Superman Genesis and designs for several Harry Potter wands for WB's HP retail stores including the popular time turner wand at London Leavesden.
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Education
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MA masters Automotive DesignCoventry University2001 - 2002Graduated with 'Best of Degree Show' design and media / publication accreditation
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1st class BA Hons Transport DesignCoventry University1999 - 2001Graduated top of class with First class Honours
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Experience
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CEO / CDOAdam Fairless Design & RealizationSan Diego, CAFeb 2022 - Present (2 years 9 months)Utilizing 20 plus years of C-level experience to provide across the board design to the Toy, CP, Automotive and Entertainment Industries. From blank napkin sketch, through concept design and illustration to CAD, mechanical and electronics design and production for all manner of physical product. Packaging and patent protection, marketing and sales assets for launch strategy and delivery. Agile multi-disciplinary team can deliver any project on time and in budget to exacting industry standards and beyond.
Skills: Design · Concept Development · Product Development · Illustration · digital sculpting · rapid turnarounds -
Chief Design OfficerFeb 2007 - May 2022 (15 years 3 months)Headed product development and packaging for home grown and license product.
Other roles included: Director of Product, Industrial Design Director HK office, Senior Concept designer -
Owner / DesignerAdam Fairless DesignSan Diego, CAJan 1998 - Feb 2022 (24 years 1 month)Creating designs for over 20 years for all manner of projects and clients across multiple industries. From Toy, Automotive and Entertainment Behemoths to inventors and mom n pop ideas
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Guest TutorDigital Tutors / PluralsightSep 2013 - Apr 2015 (1 year 7 months)Created various concept for tutorials in Rhino, Photoshop and Keyshot
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Senior DesignerGeoff Matthews Partnership (UK)Jun 2003 - Jan 2007 (3 years 7 months)Concept vehicle design, vehicle package design, clay modelling and CAD for a variety of clients in the automotive sector. From concept designs for vehicle interiors and exterior, to full running prototypes for clients including TATA, TAFE, Facel Vega, CPP
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Designer / Alias Modeller / Photoshop ArtistBunkspeed Ltd (USA)Mar 2006 - Sep 2006 (6 months)Helped develop early business relationships with many US based Automotive OEM manufacturers.
Creative input into early development stages of Bunkspeed rendering software for UI and Auto professional expectations bringing industry credibility to the platform.
Use and modification of OEM supplied CAD for the production of photo quality imagery, leading to client acquisition, building of the business and eventual sell on to RTT.
Design of aftermarket body kit for Mustang show car for marketing purposes. -
Alias ModellerConnaught Motor Cars / Connaught Engineering (UK)Feb 2005 - Jun 2006 (1 year 4 months)Alias models for various exterior concept and production surfaces.
Design and modelling of GT version
Creation of milled models1/4 scale and 1:1 for Goodwood Festival
Production of 5 running show vehicles with full interior.
Creation of racing graphics for two GT cars along with marketing and advertising imagery -
Vehicle DesignerCu -ADAM lab (UK)Sep 2003 - Mar 2006 (2 years 6 months)Vehicle Designer / Alias and Rhino modeler for automotive projects.
Completed vehicle designs from concept through CAD
Ran milling and scanning facility for creation of full size show vehicles.
As part of a small design team and support staff completed 1:1 scale show cars, interior mockups and prove out models in hard milled foam for various private and OEM auto clients -
Vehicle DesignerOve Arup Foundation (UK)Jan 2004 - Apr 2004 (3 months)Creation of multiple concept designs for show cars and bus interior/exterior designs. Revision of concepts through to renderings for presentation to senior management for Mazda and Dihatsu.
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Shoe DesignerFila (Italy)May 2003 - Aug 2003 (3 months)Concept design of shoes for running dept.
New concept ideas and exploration of marathon shoes -
LecturerCoventry UniversityJan 2003 - Apr 2003 (3 months)Teaching final year students clay and hard modeling techniques
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Alias ModellerCorus AutomotiveMar 2002 - Aug 2002 (5 months)Alias model from cloud data of provided 1/4 scale vehicle design. Model used to build engineering prove out model and promotional marketing material
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Awards
Multiple year on year TOTY winning products
Multiple top ten Christmas items
Universal pictures most innovative product award Minion MiP
Designs Featured in various publications
Best of Toy Fair awards -
Affiliations
Coventry University Automotive Alumni
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Industries
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Skills
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Elsewhere on the Web
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On Coroflot@Adam_Fairless, member since 2002
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Following 535
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Followers 331
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