Adam M. Cox

A fast-paced environment where we identify the clients specific brand personality and bring it life! Through brand graphics, apparel, advertising, congruent brand identity programs, that create a compelling story from strategic corporate objectives to emotional relationships with the customers.

Partner with clients for creative approval process, to final production outputs while providing proper marking support files. Proficiency in typography, extensive knowledge of pre-press (layers, compound paths, and color manipulation) print production (web, sheet-fed and digital presses), constantly being a champion of the brand, the details and accountable to deadlines.

• Software knowledge includes Adobe Creative Suite, MAC and PC: Adobe Photoshop, Adobe Illustrator, Adobe Acrobat, Quark Express, Adobe InDesign, and WordPress.

• Extensive Digital, Off-Set, Rotogravure, and Web-Press knowledge.

President and Board Member
Registered 501-c recognized by the V-Foundation, the American Cancer Society, ESPN, and Carter Blood Care.

Responsible for brand equity, ad campaigns, strategic alliances, and overall growth of Strikes Against Cancer Annual Select Youth Tournament.
• Built relationships with Mayor, Visitors Convention Bureau, and McKinney Community Development Corporation resulting in annual grants for marketing to promotion of City.
• Researched and categorized organizational trademarks with corporate attorney and integrated WordPress content management website.
• 2015 set a benchmark record with 510 Teams, making the tournament one the largest in the Southwest and a single weekend. Grew 186% from Inaugural Tournament.

Managed quality control, customer service, brand management, financial planning, sourcing, product development, strategic positioning, pricing, sales, creative and marketing direction, cost management. Responsible for new product development, brand strategy, marketing, media and PR, market research, international coordination of CEDIA and CES tradeshows.
• 3,316% Dealer Base Growth from 2003 to 2013.
Responsible for developing and managing the process of sourcing new options, present recommendations for strategic alignments and ensure proper rollouts of new dealer acquisitions.
• Product development of first seating program launch with NFL and NCAA adhering to stringent team PMS designations for production. Teams included: Vikings, Bears, Patriots, Dolphins, Redskins, Giants, Jets, UCONN, and Exclusive Licensing with Boise State.
• Created strategic alliances with technology partners’ integration with the following: Crestron, AMX, D-Box Motion Actuators, RTI, iPort, Savant, Control 4, Universal Remotes, Buffalo Wild Wings, AMC Theaters and Buttkicker.
• Governed College Internship Program for students interested in the creative field, determined candidate selection, and projects/duties assigned.
• Secured and established key product representation network on an exclusive basis throughout North America, Canada and United States, in order to support future growth, compound the company’s brand equity, and frequent sales travel expanding territory.
• Launched and established new product category with online site while being responsible for all site content, design, marketing, trademarks, product development and strategic alliances.

Established brand equity standards for a national retail chain, responsible for corporate creative directives, advertising campaigns and strategic marketing positioning. Responsible for all movie and television/cable in the expanded brand awareness of product placements. Key contact with PR Agency policing all press releases, editorial and heightened awareness in key strategic markets.
Developed and communicated with corporate Principals and key personnel in:
• Achieved Company Record in 10 consecutive weeks in excess of 2M in Sales.
Managed workflow, budgets and schedules so that executed project budgets were met in a timely manner. Responsible for the day-to-day management of creative staff: art directors, graphic designers, copywriters, and media director.
• Commissioned renowned artist Bart Forbes for Marilyn Monroe piece. Produced limited edition foil stamped lithographs signed and numbered.
• Solidified contracts with MLB/Texas Rangers and NHL/Dallas Stars for rights of logos, production and product development maintaining to trademarks guidelines.
• Consumer traffic trends, direct marketing campaign implementation, demographic segmentation analysis.
• Visual merchandising development; incorporating user-friendly icons, defined product segmentation, monthly merchandising campaigns for national retail stores, designed fixture presentations for new retail locations.
• Established regional media placement strategies and marketing traffic building programs.
• Governed College Internship Program for students interested in the creative field, determined candidate selection, and projects/duties assigned.

Established a highly functional and electronic in-house Creative Department. Acquired and upgraded computer needs to industry requirements and standards.
• Governed College Internship Program for students interested in the creative field, determined candidate selection, and projects/duties assigned.
• Revitalized corporate image and brand equity, directed all pre-press, regulated budgets, influenced and instilled a level of excellence into Creative staff.
• Launched multi-cultural program which then reshaped and modernized Foster Grants brand position on: POP programs, Tradeshow Graphics, Sales Conference Presentations and other promotional visual merchandising programs for national accounts as: Wal-Mart, Target, Kmart, Eckerd’s and Walgreen’s.
• Synchronized with Elvis Presley Enterprises and Graceland in the Foster Grant license. Produced and executed the Foster Grant Elvis Presley Promotion which included Point of Purchase program and packaging as seen on QVC.

Responsible for all design and pres-press over creative staff.
• Harmonize conceptual and design of; annual reports, corporate brochures, ROP, direct mailers, slide presentations and trade ads for the largest cellular distributor in the United States.
• Trade/retail ads received industry awards for the highest penetration positioning out of all competitors and leading the industry.

Acquired by Pier 1 to implement and launch the company’s first Point of Purchase and Point of Sale program.
• Responsible for concept, design and production of international and domestic in-store visual merchandising: banners, window graphics, promotional/ holiday shopping bags, visual aisle posters and incorporated Point of Purchase and Visual Merchandising programs for all 640 domestic and international stores.
• Pier 1 Christmas in-store Visual Merchandising program generated 100M in Sales. Congruent Gold PMS Spot Shopping Bag, Gold Foil Stamped Banners, Visual Aisle Posters, Product Segmentation Icons, POP and POS posters.
• Produced the Pier1/UNICEF presentation for the United Nations.

Designed and produced both domestic and international ads, brochures, posters catalogs with 3.5 million impression press runs. Directed photography, produced illustrations, executed all photo shoots, approved color separations and press checks supporting both distributor and consumer markets.

Taught both aesthetics and formal structure to 900 students from grades 1 through 5. Contributed and influenced curriculum guides. Produced photography and layout for annual yearbooks.

Created weekly political cartoons for the Lewisville Daily Leader. Layout and production for six local newspapers.