Andy Mansfield

Freelance Web Designer/Graphic Designer/Art Director/Illustrator and owner of business that produces and manages projects including marketing communications, product launches, advertising, web design, publishing, packaging, illustration, infographics, business cards, logos, brochures, labels, trade show signage, catalogs, and photography projects for a number of area agencies and companies.

• Developed websites, new css design and maintenance updates such as posting events and video workshops
• Contributed to new feature development by vendor for jobcenterofwisconsin.com, including software testing of Google virtual meetings and workshops
• Met and consulted with coworkers about web app development including wireframes and color palettes
• Created concept icons for workshop functionality and character illustrations for ChatBot

- Developed WordPress websites, working onsite at Joint Force Headquarters with Wisconsin National Guard and Wisconsin Emergency Management in Public Affairs and Service Member Support Divisions
- Web enhancements and updates to WordPress websites, consulted with stakeholders suggesting improvements on site architecture, user experience, content and hosting.
- Built wireframes and final sites, posted blog articles. Tested themes and plugins to find best options for various features.
- Attended Wisconsin Governor’s Cybersecurity Summit, gained knowledge of various internet security issues, photographed and promoted through web site and social media.
- Created kids’ patch illustration designs for Service Member Support Group Badger Youth Camp.
- Recipient of Family Program Crystal Award from the Service Member Support Group, Wisconsin National Guard.

- Web enhancements and updates to landmarkcu.com including a focus on an ADA project using PowerMapper site software to fix hundreds of front end issues that enable readers to scan the web pages more completely.
- Worked with agency to produce new responsive landing pages formatted into Sitefinity CMS system to support updated branding used in a new ad campaign including testing with BrowserStack site software.

- Enhanced and maintained the digital experience of exclusive sales force through development and design of dozens of field web sites for representatives using HTML, CSS, JavaScript and content management tool - Broadridge platform and templates. Created layout of pages, selecting stock photos, photo editing using Adobe Photoshop, animated graphics for web use, incorporating video content and interactive features for a positive user experience.
- Posted news blurbs and new sections from content team which appeared on representatives’ web sites.
- Troubleshooted/tested and improved functionality, features and user experience of software working with vendor to identify and resolve issues. Consulted with field sales force and internal marketing team partners including, conference calls, gathering information, obtaining internal compliance approvals, streamlining processes, and managing multiple changing projects.

Web Designer digitally designed retail graphics for kohls.com, repurposed images for HTML page layouts of department equities and special event pages. Worked on most departments including: For The Home, Teen, Mens, Jewelry and others. Searched for photos, retouched with Photoshop, built HTML pages. Coordinated with writers and production departments, directed them as issues arose to ensure desired look and results.

Designed and produced a CD of dealer tools (on-line, sales, marketing and training) to help dealership staff become more effective at selling parts & accessories. Created wholesale catalogs, interactive electronic sale catalogs and web banners. Designed and produced numerous signage, surveys and hangtags of new product offerings at national dealer meetings. Layout and production from start to finish of a 76-page retail catalog for Buell.