icono - The Icono has created a new experience for the telephone, which is a very traditional product. I have based my design on the iconic hand gesture people use to represent the telephone. The handset is divided into two parts, earphone and microphone. This invites the user to use the iconic gesture when using the phone. When the user dials the numbers, an animated path is shown on the touch screen. Therefore, people start to remember the person by their unique pattern rather than the numbers. This, together with the two-piece handset creates a more emotional interaction between the phone and the user.