Yuko Design

Squared logo mark symbolizes the concept of the hotel "Modern Japanese" by simply using one Japanese letter which is an initial of the hotel name with sharp straight lines.
This logo shows the hotel is located in the central of Kyoto city which has grid pattern streets.
Also square shape with straight lines remind people typical Japanese stamps.

The purple color as corporation Identity symbolizes flower of wisteria.
In Japan, some of the floral languages of wisteria are "Welcome Beautiful Stranger" and "Wonderful visitor".

• Graphic Design
• Illustrator
• Illustration