Vinyl is a brand born out of the concepts of exclusivity, difference, and elegance. Nowadays, the consumption of vinyls of different bands, both old and new, are more common than they used to be considering we’ve got plenty of other mediums such as DVDs, CDs and Blu-Rays and even smartphones. These people, according to benchmark research, like the exclusivity that owning a vinyl gives them and the brand that was created for a new music app takes all of that into account.
This is how the apps were born, taking into consideration everything from the benchmark research, sketches and user feedback. Vinyl is the next visual thing when it comes to music, and offers the best UX to feel that particular sensation that takes us anywhere whenever we listen to music.
