Reuse Reduce Recycle - Self-initiated. 2011.
Cardboard. Netting. Foam. Wood. Rubber Band. Nylon Wire.
A typographic exploration of the 3 key concepts of building a sustainable future [Something every smart designer worth their salt should be thinking about!]: Reduce, Reuse, Recycle.
The various items were adopted for their narrative/expressive potential, as well as material honesty. The letters were all physically built, using found or reclaimed materials.