Jordan Shox
When I saw the Jordan shoes catalog, I am amazed by the amount of styles launched. I imagine the design and marketing department as "A celebration of creativity." In this brand, if there is room for aesthetic and functional innovations. It is very nice to see the wide range of aesthetic innovations in Jordan shoes.
I would also explore alternatives to basketball shoes, the Jordan brand has more growth potential, could even if they wanted to sell detergent. I want to explore in casual products, street fashion, and fine footwear. Inspiration, hanging gardens, architectural columns, Roman costume.