Researched, implemented and managed corporate digital asset management system. Implementation resulted in $100,000 savings and elimination of an entire cost center.
Instituted digital photography as well as Computer Generated Illustration (CGI).
All product photography (studio) as well as product usage photography complied with prepress S.O.P. (Standard Operating Procedure) requirements. Digital photography/CGI instituted has enough resolution to fulfill all corporate needs, from trade-show booth requirements to retail ads, packaging, sell sheet, etc. Packaging and marketing materials fully digital (creative through printing).
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TTi Floorcare Asset Management System
