Designer: Veronica Jenkins | Project: Conceptual advertisement for a new mystery novel. | The Inspiration/Solution: Inspired by the 1947 film noir classic “Lady in the Lake,” this book is the creation of the film’s famous character, Philip Marlowe. The artwork features a mysterious “femme fatale,” a hard-bitten detective and a city at night all working together to pay homage to film noir. | Programs: Adobe Illustrator/Photoshop/Indesign | © Veronica Jenkins | 2014