Todd Loizes

Concore/Posilock® - Architectural flooring specification guide - Steelcase was releasing a new product called Concore/Posilock®, a raised flooring system used in office environments to aid space ventilation as well as electrical and technical installation and reconfiguration. We were asked to develop a specification guide to aid customers in understanding layout possibilities, price and flexibility of the product line. My assignment was to create individual pieces of art to explain the product details in a specification guide.

Translations® - Furniture specification guide and marketing brochure - Steelcase was releasing a new furniture line called Translations® which featured office worksurfaces, storage, power options and a host of components available in multiple configurations. We were asked to develop a specification guide to aid customers in understanding layout possibilities, price and flexibility of the product line and art for a brochure to help market it.