Briefing
Brazil has the biggest orange production in the world, and I was asked to design a interactive way to show how this industry works as a news piece for iG, a leading news and entertainment site in Brazil.
Solution
With an illustrator and a copy writer, we travelled to Cutrale, the biggest orange farming company in Brazil, and followed the whole process of farming, juice production, freezing and exporting of the orange juice. The result was an illustrated interactive timeline showing the journey one single orange from the farm to the port. I was responsible for the concept (along with illustrator Renato Munhoz, design, video capture and photography).This infographic was the winner of Malofiej 2012, the most important infographic award in the world.
