Terri L. Heard

This is the Power Point presentation I developed to help writers improve their quality without sacrificing speed.
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This is an overview of the subject-matter lists that I developed in order to facilitate and speed up web content writing across a variety of industries - including medical, industrial and real estate services - without sacrificing quality. I developed these lists on my own initiative. I wanted to reduce the time it took to research an industry before interviewing a client. I also wanted to create some baseline information for unfamiliar industries - such as scrap metal buying, marine electronics, etc. Because sites were sold to clients from ALL types of industries, writers needed to be able to research them quickly in order to maintain production goals. This tool was recommended for department wide use and was implemented as such.
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These are the guidelines I created to guide writers on how to use the subject-matter lists I developed.
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This is the industrial services list I developed to assist writers in writing content for various industrial companies. Among the topics included: hydraulic repair and equipment, metal fabrication and repair, leak detection, utility location, GPR and concrete scanning, industrial powder coatings, compressors, computer numerical control and more.
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This is the subject-matter list I developed for writing sites for doctors, medical services and clinics.
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This is the subject-matter list I developed for writers to use with dentists' sites.
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This is the subject-matter list I developed for lawyers and legal services. It includes less familiar topics such as real estate and land use planning and wine and vineyard law
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This is the subject-matter list I developed for disaster recovery services such as mold remediation, victim assistance and recovery service for crime, vandalism, fire, flood or accident.
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This is the Writer Checklist that I developed for myself and which my supervisor asked me to distribute to all writers throughout our department to show them how to write quickly without sacrificing quality.
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This is the interview prep sheet I developed for myself and which my supervisor asked me to distribute department-wide. It was needed because the company's legacy systems didn't interface with each other. Consequently, writers had to check at least 4 different sources in order to prep for an interview. This sheet was their reminder of what system to check in order to confirm that all (mostly in-house) sources of information had been investigated before interviewing the client.
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