The logo for Duncan Salot was inspired by his line of work, a videographer. The two L-shaped brackets are framing his name like the traditional framing of a shot. Duncan's first name is in a unique, framed font so that the first name can become a brand identity of its own. The last name is thin, modern and elegant like the framing lines.
The first name is pulled from the logo design and stamped on top the client's video work as a kind of memorable trademark for potential clients as they view his sample reel. The transparent nature of the lettering in the font allows it to be used on all kinds of promotional material to keep a consistent brand image for his work.
gLike
Duncan Salot
Personal Logo for videographer, Duncan Salot