Cutline Coffee branding, in-class assignment Fall 2014. The class was given the task of rebranding an existing product or creating a concept for a new product. I designed a line of coffee products meant for the environmentally conscious consumer. Cutline Coffee is an imaginary company that would fold durable coffee bags out of donated and discarded newspapers, in hopes to reduce wastefullness in the industry.
Purity Soap Company branding campaign, in-class assignment Fall 2014. Along with another student designer, Amelia Wilson, I was given the task of branding a line of 12 soaps and 12 shampoos for the Purity Soap Company meant for a specific target audience. We chose to market to men ages 20-30 who follow a purist, environmentally conscious lifestyle.
Player Piano book cover, Fall 2013
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Packaging Design
Tara Leisure
Graphic Design Student Richmond, KY