Traffline
Traffline brings real-time traffic updates with accurate information about traffic jams on major roads and secondary roads in metro cities of India.
This project consists of Posters, Social Media Posts, communication at the airport and monsoon banner to let people know about Traffline and it's benefits.
There is a tone of voice in the entire communication with a specific colour pallette and illustration style. It brings out various themes and topics around driving, monsoons and how you can benefit from Traffline.
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