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A Simplified Experience: The theme for Crestron at Integrated Systems Europe was simplicity and the design methodology exercised restraint.
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The launch of this show coincided with my redesign for the Crestron brand literature with the use of a rectangular block to mark the start of new messaging.
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I design the show experience starting with product placement and wall messaging, then a guided brochure walkthrough of the technology on each wall with a companion app to assist wayfinding.
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For InfoComm Las Vegas we concentrated on room design which featured life-sized depictions of conference spaces.
![](https://s3images.coroflot.com/user_files/individual_files/308356_v2w4d48ymkthjs68hwrjnfgam.jpg)
The Crestron booth at InfoComm Orlando focused on differing room sizes and the technology for each. I distinguished each zone using vibrant colors and filled the outer walls with typographic texture for allure.
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![](https://s3images.coroflot.com/user_files/individual_files/308356_uqhflxuusoyfxchbizvfxcarq.jpg)
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A new diagram style was implemented on mounted plexiglass to show device connectivity within each space.
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