Crestron Pyng®
Logo identity for home automation control system. The Pyng system paired with a phone app, allowing installers to configure everything from one central location.
Crestron President’s Circle
Emblem and business cards for elite sales team. These thick matte black cards were pressed with black and silver metallic foil.
Crestron Technical Institute
Identity for corporate on-premises training and educational program. The mark represents the program’s dynamic facilities and multi-faceted course offerings.
Intel® Open Pluggable Specification
Badge for electronics product technical specification. The mark was inspired by the bi-directional hardware component it specifies.
Optimum® Lightpath
Identity for business division providing data services over optical cable. These three services are represented in the triangular form.
Alpine Tea
Logo for beverage brand. The mark reflects the tea leaves and the mountains they’re grown on.
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Logo Design
A Logo is like the first line of a book, but also the final punctuation at the end. I love logos because there’s so much opportunity for great storytelling within the form and the negative space where it lives. My approach for logo development is often conceptual so the form can reveal new meaning as your relationship with the brand grows.
