With use of illustration style of varley paintings, have attempted to describe the heritage of India with use of traditional Indian screen printing on gunny bag paper. The icons typically depict the various sectors that INDIAN BRAND EQUITY FOUNDATION (IBEF) represents for brand India.
This concept is an interesting display of culture brought to life with the illustrations laser burn technique on paper. The icon typically depict the various sectors that IBEF represents for Brand INDIA. The intent is to show an amalgamation of culture and technology.
IBEF Brand logo in front, with rotatable whole year calendar.
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IBEF Annual Report 2013-14
Annual Report Design for IBEF.
Unreleased Project
Available
Freelance, Full-time, Moonlighting
Sumit Vashisth
Creative Director at Ogilvy India
Gurugram, India