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ReadyMade redesign - Redesign and repositioning for ReadyMade magazine based in Des Moines, IA.
The goal was to realign the magazine so it fit with both a hip recycler/crafter mindset and a mass market appeal so it would resonate with a larger target audience.
![](https://s3images.coroflot.com/user_files/individual_files/327457_nFZulepC2XC2niVv3Wjd1WDxv.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/327457_erDgM_BlJtcTQ216QX7ALj2C7.jpg)
ReadyMade redesign - Redesign and repositioning for ReadyMade magazine based in Des Moines, IA.
The goal was to realign the magazine so it fit with both a hip recycler/crafter mindset and a mass market appeal so it would resonate with a larger target audience.
![](https://s3images.coroflot.com/user_files/individual_files/327457_vwPolQ6XWbNRpwxE5SmtzP9MA.jpg)
ReadyMade redesign - Redesign and repositioning for ReadyMade magazine based in Des Moines, IA.
The goal was to realign the magazine so it fit with both a hip recycler/crafter mindset and a mass market appeal so it would resonate with a larger target audience.
![](https://s3images.coroflot.com/user_files/individual_files/327457_lUWCUYkYZ2OcgBjNIsG8AAs81.jpg)
ReadyMade redesign - Redesign and repositioning for ReadyMade magazine based in Des Moines, IA.
The goal was to realign the magazine so it fit with both a hip recycler/crafter mindset and a mass market appeal so it would resonate with a larger target audience.
![](https://s3images.coroflot.com/user_files/individual_files/327457_9Db7IYT_Jhe_2XTo3WbGEN1KQ.jpg)
ReadyMade redesign - Redesign and repositioning for ReadyMade magazine based in Des Moines, IA.
The goal was to realign the magazine so it fit with both a hip recycler/crafter mindset and a mass market appeal so it would resonate with a larger target audience.
![](https://s3images.coroflot.com/user_files/individual_files/327457_w_rb1nb0HSTIsufEhieRybAMn.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/327457_SMxn0IGaeGCXqyhZMfxvAtVoA.jpg)
ReadyMade redesign - Redesign and repositioning for ReadyMade magazine based in Des Moines, IA.
The goal was to realign the magazine so it fit with both a hip recycler/crafter mindset and a mass market appeal so it would resonate with a larger target audience.
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