Woodie Multi-Tool Packaging - Client wanted an environmentally friendly (no plastic, minimal materials) design which also allowed the customer to touch the product. The matte black and bright colors contrast the natural look of the product to give it some oomph. Client came up with the name.
Box for Bicycle Tire - Tire is for the sport of cyclo-cross or CX for short. Client: Interloc Racing Design
Yokozuna Reaction Cable Kit - High performance product for bicycles. Responsible for package design as well as naming the product and its technological parts.
Packaging for front and rear safety flashers for bicycles. Packaging for these types of products usually try to look sporty or loud. We tried to have a more sophisticated look using coated matte stock and silver foil stamping.
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Package Design

Designing packaging to hang on the walls of bicycle shops has some unique challenges. Shops aren't alway neatly organized. Items can be jammed close together. Trying to stand out without adding to the clutter is always in the back of your mind.

Stan Pun
Graphic Design and Advertising San Francisco, CA