Pennies Calculator - REQUEST:
GMC wanted an online media placement to hype up their 32 mpg hwy GMC Terrain.
PROPOSAL:
Create a mpg calculator that would show tangible results of what people could buy with the money they save from their Terrain's gas mileage.
EXECUTION:
We created a short animation unit that would show how Terrain helps you save pennies every time you fill up. The user could input information into a calculator, delivering results, like, "you could go on vacation with the money you saved."
Pennies Calculator - REQUEST:
GMC wanted an online media placement to hype up their 32 mpg hwy GMC Terrain.
PROPOSAL:
Create a mpg calculator that would show tangible results of what people could buy with the money they save from their Terrain's gas mileage.
EXECUTION:
We created a short animation unit that would show how Terrain helps you save pennies every time you fill up. The user could input information into a calculator, delivering results, like, "you could go on vacation with the money you saved."
Pennies Calculator - REQUEST:
GMC wanted an online media placement to hype up their 32 mpg hwy GMC Terrain.
PROPOSAL:
Create a mpg calculator that would show tangible results of what people could buy with the money they save from their Terrain's gas mileage.
EXECUTION:
We created a short animation unit that would show how Terrain helps you save pennies every time you fill up. The user could input information into a calculator, delivering results, like, "you could go on vacation with the money you saved."
Pennies Calculator - REQUEST:
GMC wanted an online media placement to hype up their 32 mpg hwy GMC Terrain.
PROPOSAL:
Create a mpg calculator that would show tangible results of what people could buy with the money they save from their Terrain's gas mileage.
EXECUTION:
We created a short animation unit that would show how Terrain helps you save pennies every time you fill up. The user could input information into a calculator, delivering results, like, "you could go on vacation with the money you saved."
Pennies Calculator - REQUEST:
GMC wanted an online media placement to hype up their 32 mpg hwy GMC Terrain.
PROPOSAL:
Create a mpg calculator that would show tangible results of what people could buy with the money they save from their Terrain's gas mileage.
EXECUTION:
We created a short animation unit that would show how Terrain helps you save pennies every time you fill up. The user could input information into a calculator, delivering results, like, "you could go on vacation with the money you saved."
Pennies Calculator - REQUEST:
GMC wanted an online media placement to hype up their 32 mpg hwy GMC Terrain.
PROPOSAL:
Create a mpg calculator that would show tangible results of what people could buy with the money they save from their Terrain's gas mileage.
EXECUTION:
We created a short animation unit that would show how Terrain helps you save pennies every time you fill up. The user could input information into a calculator, delivering results, like, "you could go on vacation with the money you saved."
Pennies Calculator - REQUEST:
GMC wanted an online media placement to hype up their 32 mpg hwy GMC Terrain.
PROPOSAL:
Create a mpg calculator that would show tangible results of what people could buy with the money they save from their Terrain's gas mileage.
EXECUTION:
We created a short animation unit that would show how Terrain helps you save pennies every time you fill up. The user could input information into a calculator, delivering results, like, "you could go on vacation with the money you saved."
Terrain DIY is in our DNA exapndable banner. - The banner started with an animation of someone spreading tiling mud across the banner. Tiles were then put in place, creating the ad. Users could then expand the ad and recreate the puzzle to find out more information about the vehicle.
Terrain Multi-tool - This ad compared the Terrain to a multi-tool and illustrated in the expansion several features that made it the right tool for jobs around the house.
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Terrain Online Media
