Lincoln Dreams
Lincoln Dreams - REQUEST:
Create an online presence to correspond with Lincoln's new “Dreams†campaign.
PROPOSAL:
Create a social network that would help users achieve their dreams by supplying forms, advice or links to help make their dream a reality.
EXECUTION:
We created a unique platform, allowing users to seek videos, advice from other users and experts to help them achieve their dream. We also teamed up with Amazon.com and became the first auto company to have a presence on that site.