Drilling Software Interface and Product Branding
User experience design and optimization. Worked directly with product champion and development teams and field evaluators to bring a high contrast, simple interface to a highly complex sub-set of tasks in the harsh drilling environment. This suite of products is designed to help drillers optimize operations by giving coaching an feedback from downhole data and automates certain tasks that are less-efficient when carried out manually. The software runs on proprietary rig-site hardware, on web and mobile devices. I also designed the branding and marketing materials.
