These are several ideas I have for the exterior glass of the Clarkson College main building. It uses the college brand colors and brand ribbon. I reinvented the ribbon, displaying it in a fractal, or fragmented way. I also experimented with building it into a new pattern, and jumbling it up, making it jumbo sized..
This one emphasizes the college values and mission.
I found a new font close to what I wanted, and then built the font out with the multi-lines and blocks. If we use this concept, the rest of the letters will need to be finished out.
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Clarkson College - environmental graphics

These are several ideas I have for the exterior glass of the Clarkson College main building. I take elements of the brand and reinvent it in different ways. The college ribbon element for example, is displayed in a fractal, or fragmented way. I also experimented with building it into a new pattern, and giving it movement, making it jumbo sized.

SJ loo
Graphic Designer Omaha, NE