GearBoss Athletic Equipment Catalog - This was a 60 page catalog for GearBoss (a division of Wenger corp.) highlighting their innovative sports storage equipment. We wanted to show big product and product usage shots to communicate versatility, mobility, organization and quality craftmanship.
HANDy Ladder Pail Media Kit - The HANDy ladder pail is a product that attaches to your ladder and holds all the materials you need for household projects. These informational cards were inserted into the pail and sent to magazine editors to entice them into writing about it.
Chefs Circle BBQ Sauce and Marinades - SuperValu wanted to build their own brand of spices and sauces. They came up with Chef's Circle. I designed the layout and worked with an illustrator to created the imagery.
Soy Protein Burger Concepts - We were tasked to test market a new soy burger product under several different target markets to see where it was best received. The designs range from green and health-conscious to more hearty and flavor-focused.
3M Montage - 3M has recently implemented design guidelines for all of their products and sales materials focusing on a "montage" of people, products and textures. The challenge in working with the template is to know how to get creative and adapt the template without pushing the design outside of the family look.
Wenger VAE Print Materials - Wenger wanted a consistent look for all of their sales materials. I created a template and style guide that highlighted several key elements, placement and color scheme. These materials showcasing Wenger's VAE technology were built within the guidelines.
WIC Bag Kit - This kit was designed to inform WIC facilitators of new eligible GM foods for the WIC program. The folder contains a pouch with die-cut pull-outs for each food category.
3M Outdoor Retailers Show - I was hired by Freeman to design all of the trade booth signage for a large 3M Scotchlite/Thinsulate trade booth. The theme focused on outdoor apparel and a tie-in to global awareness and preserving the rainforest.
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Corporate Work