Covers for a set of books on Love, Sex and Fantasy - OBJECTIVE: To design covers that work both alone and as a set to express three distinct yet overlapping subject matters. SOLUTION: Subtle color variation sets boundaries between each book while one continuous, suggestive image unites them. Typography on the spines illustrates the overlapping nature of the three subjects.
Covers for a set of books on Love, Sex and Fantasy - OBJECTIVE: To design covers that work both alone and as a set to express three distinct yet overlapping subject matters. SOLUTION: Subtle color variation sets boundaries between each book while one continuous, suggestive image unites them. Typography on the spines illustrates the overlapping nature of the three subjects.
Circular Playing Cards - Objective: To create a playful, unique yet functional deck of cards. Solution: Type serves the dual purpose of imagery and information on a circular format. A six repeated six times creates an abstract image as well as identifies the card.
CIRCULAR PLAYING CARDS - Objective: To create a playful, unique yet functional deck of cards. Solution: Type serves the dual purpose of imagery and information on a circular format. A six repeated six times creates an abstract image as well as identifies the card.
G2 Design Agency T-shirt - Objective: To provide the G2 design agency staff with a fun t-shirt to inspire company pride and team comraderie. Solution: A shirt that says “G2” without being overly branded, and provides the designers with their own amusing “gang sign”.
Absolut Pears Launch - Objective: Create an enticing campaign to promote a new flavored vodka. Solution: Mysterious and alluring mythological morphing visuals that depict the pear as a tempting fruit and draw attention to the new bottle design.
Bottle Package - Objective: Create a package for a set of three flavored vodkas that communicates the abstract concept of mixability. Solution: A triangular package that when stacked on the shelf, create a colorful kaleidoscopic pattern of all the flavors brand colors.
Thai/Japanese Restaurant Logo - Objective: To create a logo that expresses the harmony of elements which create the unique experience of this Thai/Japanese restaurant; harmony between the cuisine of two cultures as well as between food, music, and art. Solution: Two fish echo the asian symbol for harmony and call attention to the prominence of seafood and sushi on the menu.
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Steph Goralnick
Graphic Designer New York, NY