Be Your Own Travel Agent
BeYourOwnTravelAgent.ca
BYOTA required a brand and launch campaign including website, print marketing and social. This is the first stage of the design.
BYOTA had one major rule, to create a design that doesnt look like every other travel agency out there. They wanted something fun, unique and effective. Their market is 18 - 36 year old travel enthusiasts, the college student looking to get a little money back on their vacation, or the person wanting to book their vacation on their own, instead of paying a travel agent to do it.
more pieces will be displayed as the project matures...
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