![](https://s3images.coroflot.com/user_files/individual_files/314567_rblkv7tgz5rurc42vqwdueobf.jpg)
So, here it is. This is where we started.
![](https://s3images.coroflot.com/user_files/individual_files/314567_qv5egshjjajodn7orojoy6lk9.jpg)
From the current design, our group have decided to keep the design elements that preserves KitchenAid brand identity: white glossy ABS plastic, contrasted with silver strip on a organic body.
![](https://s3images.coroflot.com/user_files/individual_files/314567_jiwdmbjjqscmotljo_i2yl868.jpg)
To understand what this product is composed of, we started to take it apart.
![](https://s3images.coroflot.com/user_files/individual_files/original_314567_ew2e3PwOAhFHxAE5IBwsffUFC.jpg)
And here is what we learned from taking the product apart.
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![](https://s3images.coroflot.com/user_files/individual_files/314567_7igo3tcwgfc_ymf6xhljmrhaw.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/314567_xcrsivhzpjhuyyxv4in5otgbk.jpg)
On the drawing board, I came up with ideas of our next generation hand mixer design.
![](https://s3images.coroflot.com/user_files/individual_files/314567_vbotsonmdztdgdislugedgbfb.jpg)
After several iterations of weighted model, we came up with a design.
![](https://s3images.coroflot.com/user_files/individual_files/314567_jtxmm3rjg64hknuz2k_ajbir0.jpg)
Here, when you look at the old design, wrist is stressed with an unnatural positioning.
![](https://s3images.coroflot.com/user_files/individual_files/314567_3h89nrpknjyhzbug7josouiir.jpg)
The wrist position is now straight and natural. This also reduces the holding weight by grabbing closer to the center of the weight (which is near its motor).
![](https://s3images.coroflot.com/user_files/individual_files/314567_yu_st7jfhczexeetj4widkvoz.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/314567_9qkhgqz5ual24jwgw6bxn5cdx.jpg)
![](https://s3images.coroflot.com/user_files/individual_files/314567_h5wqoxwad5w8nupfhctdrgp0n.png)
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