Merida/ICFF Direct Mail Piece
This was a printed 5in x 7in (finished size) folded mailer announcing Merida's opening event at the International Contemporary Furniture Fair in NYC. The graphic inspiration for this piece stemmed from one of Merida's own designs in houndstooth as well as floral patterns. Merida's tradeshow booth design also featured large-scale graphics consistent with the mailer design. I served as the art director for this piece as well as oversaw graphic implementation for the tradeshow booth design.
Merida/ICFF Direct Mail Piece
This was a printed 5in x 7in (finished size) folded mailer announcing Merida's opening event at the International Contemporary Furniture Fair in NYC. The graphic inspiration for this piece stemmed from one of Merida's own designs in houndstooth as well as floral patterns. Merida's tradeshow booth design also featured large-scale graphics consistent with the mailer design. I served as the art director for this piece as well as oversaw graphic implementation for the tradeshow booth design.
Merida/ICFF Direct Mail Piece
This was a printed 5in x 7in (finished size) folded mailer announcing Merida's opening event at the International Contemporary Furniture Fair in NYC. The graphic inspiration for this piece stemmed from one of Merida's own designs in houndstooth as well as floral patterns. Merida's tradeshow booth design also featured large-scale graphics consistent with the mailer design. I served as the art director for this piece as well as oversaw graphic implementation for the tradeshow booth design.
Cover page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Cover page and internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
Internal page spread from Merida's Brand Brochure.
The finished product was a 32 page, 8in x 8in perfect bound, printed brochure. This piece tells Merida's brand story as a supplier and manufacturer of high-end floor-coverings. It was used by sales representatives and Merida's internal marketing team at tradeshows and as a selling tool in client meetings. I served as the art director of this brochure as well as photographer on several shots.
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