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Widly Delicious Catalouge

Brief: Wildly Delicious, an Ontario-based gourmet food company, is launching the latest version of their annual catalogue. It must use existing photography to create continuity between several distinct product lines and generate excitement about their many offerings.

Solution: One of the biggest challenges in this project was having to use a variety of photography, which lacked consistency in both style and approach. To create one cohesive look, I did a lot of colour correcting and cropping, and organized each page to best display each featured item. I used clean colourful headlines to complement each product and build continuity across the different product lines.

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Sanja Stojakovic
Senior Designer toronto, Canada