Re-nourish.com content strategy
In 2009, designers Eric Benson and Yvette Perullo asked me to help shape their new blog focusing on sustainable graphic design. Within two years, we turned Re-nourish into a leading online resource on the subject. Cited in books, magazines, and across the web, Re-nourish has won awards and become recognized as the go-to source for independent, accurate, and practical information on sustainable design. As partner and content lead for the project, I was responsible for general strategy, brand development and PR, and core content development.