Identity and package design for Meringue, a new dessert boutique seek to capture the airy whipped quality of meringue, the main ingredient in most of the store’s pastries. Three types of packaging highlight the form and color of meringue cookies and macarons, two of Meringue’s signature sweets. The origami-inspired cookie box emulates the folds and peaks of meringue cookies. Macaron boxes and bags frame the beauty and color of the macarons. Letterpressed tissue and seals add a pop of color and tactile quality to white and clear packaging.
Identity & packaging for Meringue dessert boutique captures the airy whipped quality of meringue, the main ingredient in most of the store's pastries. An origami-inspired cookie box emulates folds and peaks of meringue cookies. Macaron boxes and bags frame the beauty and color of the macarons. Letter pressed tissue and seals add a color and tactile quality to white and clear packaging.
FEATURED ON:
thedieline.com / lovelypackage.com / notcot.org
Identity & packaging for Meringue dessert boutique captures the airy whipped quality of meringue, the main ingredient in most of the store's pastries. An origami-inspired cookie box emulates folds and peaks of meringue cookies. Macaron boxes and bags frame the beauty and color of the macarons. Letter pressed tissue and seals add a color and tactile quality to white and clear packaging.
FEATURED ON:
thedieline.com / lovelypackage.com / notcot.org
Identity & packaging for Meringue dessert boutique captures the airy whipped quality of meringue, the main ingredient in most of the store's pastries. An origami-inspired cookie box emulates folds and peaks of meringue cookies. Macaron boxes and bags frame the beauty and color of the macarons. Letter pressed tissue and seals add a color and tactile quality to white and clear packaging.
FEATURED ON:
thedieline.com / lovelypackage.com / notcot.org
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Meringue Dessert Boutique
Meringue Dessert Boutique