Baker College Center for Business Identity

SUMMARY: The classroom challenge was to create an icon highlighting Baker College of Flint, Michigan, Center for Business as a gateway for technology, innovation, cutting edge education and business professionalism. Development progressed as the trademark was applied to print collateral which included, a banner and mounted poster.

GOAL: To develop a trademark and print collateral clearly identifiable as a member of Baker College, yet illustrating the unique aspect of Baker College Center for Business.

SOFTWARE: Illustrator, InDesign

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