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Cadillac Sound System
Using an existing product as a template for this project, I redesigned the Bose portable speakers to reflect the identity of another brand; Cadillac.
In groups, we researched the history of the Cadillac and documented its evolution, focusing on the elements of its' form that best characterized Cadillac.
Instead of mapping those forms onto another product, I set out to abstract them in a way that would feel appropriate to the form while still maintaining the visual language of the Cadillac.
