Barcel 10X20
Barcel came to Skyline Sector 5 for a booth that best showcased their brand and product. One of the repeating visual elements of their brand are depictions of fire and flames, we saw this as a great opportunity to use that as a design element. Upon studying their other aesthetic decisions, we found angular forms that were also taken into the design decisions.
Their brands cater towards teenage kids and
younger adults. The Barcel corporate umbrella
holds several key brands: Takis (salty snacks), Coronado (sweet snacks), Ricolino (sweet
snacks), and Dulce Vero (sweet snacks). The brands all convey a fun, colorful, and
extreme tastes.