![](https://s3images.coroflot.com/user_files/individual_files/225380_7ACtBDU5n7ttc8eL97Jj69jJD.jpg)
House of Hoops
![](https://s3images.coroflot.com/user_files/individual_files/225380_NtXYHifP7BcpN6xsOsTtg0NEn.jpg)
House of Hoops Visual Direction
![](https://s3images.coroflot.com/user_files/individual_files/225380_mFhRvSMm7a9EX7LTZ3rNrNPFp.jpg)
House of Hoops Visual Direction 2
![](https://s3images.coroflot.com/user_files/individual_files/225380_Mp5ospk4XmBxM3V59VzGvJHNk.jpg)
House of Hoops (Journal pg.1) - I have compiled much of my research and inspiration (on several projects) into a book, to give you a glimpse of what goes on 'behind the scenes'.
This is the result of hours spent in Nike's Design Library.
![](https://s3images.coroflot.com/user_files/individual_files/225380_AcvoeqWLBwNcDf2UMDd6XtB_P.jpg)
House of Hoops (Journal pg.2) - I was really into the washed/brushed textures. These images helped me find a suitable mood (youthfulness, vitality) for the concept work.
These collages came from design magazines, books, newspapers, and various other publications.
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