For TED's 30th Anniversary, one hundred speakers will be returning to give a famous talk. For the event, a publication piece will present the biography, photography and transcript of presentation given. The heavy, typography based project contains information all found at www.ted.com, and this publication is a mockup version of what the catalogue would look like typographically.
Readability Exercise invoked playing with the kerning, leading and linefeed. Other elements add a better challenge and often asked to take tasks to the extreme, or push it to its limit.
Contents page designed using typography as the main design success and only one colour of different tints. The underlying grids are inspired by Tschichold's grid system, personal taste, golden section as well as rule of thirds.
TED Posters are what I designed to engage an audience as well as inform them about a theme. The idea of a tree and its roots, the growing plant, and the tap with the drop of water, all have a working theme directly related to the TED talks about ideas and the future. The other posters are experimental, to challenge the idea of a grid and work with open space or adapt to harder uses of space.
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TED Publication
A series of briefs are given at weekly intervals, requiring a new task to be done using typographic approaches.
At first, only information is given and a set of hierarchy is for me to figure out within the information. This is then to be sorted and filtered to form a design based on the given brief. A poster, a contents page, or a series of posters.
