During an interview with journalist Sophie Bramel for OUTDOOR EXPERT magazine, I had the opportunity to share my insights on the women's outdoor market, a rapidly growing sector. In this discussion, I emphasized a feminine perspective, particularly focusing on the importance of an ecological approach.
As a designer, I strongly believe that the future of outdoor fashion lies in sustainable solutions that respect both the environment and the specific needs of women. We are witnessing a transformation where the performance of clothing and equipment must no longer be separated from environmental responsibility. This shift reflects the growing expectations of female consumers, who are increasingly aware of the impact of their choices.
This interview was a great opportunity to discuss the current challenges facing the industry and the importance of integrating eco-friendly practices to build a more sustainable future, while meeting the needs of an active and committed female audience.
